Soulja Boy

Rapper/Entrepreneur When DeAndre Cortez Way’s father bought his 14-year-old son a computer, he never suspected he was creating a future rap star and multimedia mogul. Soulja Boy graduated from selling beat CDs at school in Batesville, Mississippi to uploading his raps to the social media sites Soundclick, MySpace, and YouTube. He recorded his song “Crank That,” created a dance and a low-budget instructional video to go with it, and watched it all go viral. Within a year he was signed to Interscope Records and “Crank That” was the #1 single in the U.S, later earning a Grammy nomination. Although his rap skills have been questioned by some, Soulja Boy’s defied the one-hit wonder predictions, dropping three hit albums, and being cosigned by industry heavyweights Kanye West and 50 Cent. He founded the Stacks On Deck label in 2004 and won the BET Hip Hop Award for Best Hip-Hop Dance in 2007.

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Soulja Boy, @souljaboy

Tweet: "everybody who turned on me so far was gonna do it anyway.. so bye. lol" An OG in social media marketing, Soulja Boy decides to quickly move past the dismissive John Boy video. (photo: DJDM/WENN.com)

Diamond @diamondatl

Speaking of rekindled romances, Soulja Boy and Diamond are back together and better than ever! (Photo: Diamond via Instagram)

John Boy Announces Split From Soulja Boy's Record Label

John Boy blames Soulja Boy for career troubles.

Soulja Boy, "F--k Bow Wow"

Call us biased, but this 2009 diss track leaked online by Mr. "Crank Dat" at times sounds like he missed the beat he was trying to ride and like he went in a closet rather than an actual booth to record it. Ironically, and not creatively, much of ...

Soulja Boy

In 2010, Virginia preteen group the Next Generation Boyz hit up Soulja Boy with a YouTube video and diss track titled "Drop the Bomb on Em," which claimed that his hit "Pretty Boy Swag" borrowed from one of their songs. (Photo: Ben Rose/Pictur...

Soulja Boy @souljaboy

No matter how successful young rappers Soulja Boy and Sean Kingston get, they'll never get too high class to enjoy some good ol' In & Out Burger.  (Photo: Instagram via Soulja Boy)
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